Launching a business in the USA from Australia involves several steps. Keep in mind that the...
Your business expansion partner between Australia and the US
We cut through complexity and empower independence.
We Get It.
You’ve disembarked deplaned from a long flight to America the USA, and this is no holiday vacation. Despite a bit of jet lag, and being in the opposite season, you’ve got your hire rental car and are ready to get your business on the lift elevator from the ground first floor to the top. You’ve ticked checked what you think is every box, and you’re wrapped excited to take the next steps. And while people appreciate your "no worries” “no problem" attitude, it turns out that it’s a more confusing place than you realised realized. If you’re ever going to float IPO your company, there's a lot to work out.
We joke, but if you haven't done much business in the United States, it can be very confusing. Rather than one ASIC, there are 50 states that you can incorporate in. There is no universal healthcare like Medicare, so you wont attract talent without a plan. Noone knows what (retirement) “super” means. Your ESOP probably isn't compliant. The way you speak to investors, employees, customers/clients and vendors needs to adapt. And with 13x the number of people, plus the rest of the international community, the competition is fierce.
It’s a lot, but it’s not insurmountable, and many have done it before you. That’s where Autonomy Global steps in. Our team knows the lay of the land and can prepare you to operate as an autonomous US business.
Our Approach
Businesses operate as part of a community, and business leaders spend years developing that network. Vendors, advisors, investors, and even banking are often local in knowledge and presence. So when you leave to a foreign country, a lot of commercial infrastructure has to be re-built from scratch. That not only takes time and money, it can be risky dealing with people and firms you don't know. That's where we step in.
Here at Autonomy, we've taken the journey, and along the way spent decades building a network that you can tap into. We can help you navigate laws, market trends, competitive landscapes, consumer behaviors, and general cultural nuances.
We provide you a local foundation, and a community that re-establishes the level of autonomy you had at home, allowing you to avoid rookie mistakes and hit the ground running to deploy your expansion capital with clarity and efficiency.
Our Services
Strategy
Before you start your journey, lay a solid strategic foundation.
Unlock new markets and navigate international expansion with our expert strategic guidance, tailored to your unique business goals.
Services include:
- US Market Analysis
- US Market Viability
- Competitor Analysis
- Access to Capital and Finance Connections
Compliance
Navigating the legal and regulatory landscape.
We work with trusted professionals and local legal counsel who can address compliance, contracts, and regulatory intricacies.
Services include:
- Business Registration
- Tax
- Insurance
- Corporate Governance
- Employment
- Industry Specific Regulations
Marketing
Evolve or create a compelling brand identity that resonates in the US market.
Then accelerate growth with our marketing services.
Services include:
- Commercial & Go To Market Strategy
- Strategic Partner Development
- Customer Acquisition Modeling
- Sales Automation
- Brand Development
- Public Relations
Global Experience,
Global Coverage.
We’re a team of Aussies and Americans that have been there and done it ourselves. We’ve all started our own businesses, resulting in a range of skills and experience that allow us to identify your needs, and focus your valuable resources on the things that are going to make a difference. Helping to protect you against risk, and put your business on a steady path to success. We also bring a deep and trusted network of people to make sure that even the most nuanced issue is handled knowledgeably and professionally.
Leadership
Alex Hay
Alex is a growth strategist for SaaS and PaaS companies within the sports, entertainment & media sector. Alex lives in Australia, where he is Director at Sports Rights Tech working across B2B and B2C tech companies in key markets such as Australia, UK, US & India.
Functional Expertise: Market Expansion, Founder
Industry Expertise: Sports & Entertainment Tech
Adam Burke
Adam is a lawyer and advisor specializing on growing and expanding businesses. Adam grew up in Melbourne and moved to the USA in 1996, where he's practiced law in California since 1997, having also lived in New York and Mexico City.
Functional Expertise: Legal & Production
Industry Expertise: Government, Entertainment & Media
Whitney Mitchell
Whitney is the CEO of the award-winning Beacon Digital Marketing agency in New York. She's helped hundreds of SaaS and B2B tech companies expand to the US.
Functional Expertise: Marketing Strategy, Demand Gen, Branding
Industry Expertise: Cyber, Fintech, B2B SaaS